Is It Possible That Asking Questions Is the Wrong Thing To Do?

The answer to that question might cause you a little pain yourself. When you approach a prospect by asking them questions designed to find out what’s bothering them so you can sell them a solution, you might miss TONS of opportunity.

In this podcast, Bill and Bryan get into a model they use to help you know how to find problems the customer doesn’t even know they have.

Also mentioned in this podcast:

A small gallery

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