Episode #294: Sales Knowledge

Posted on by Bill Caskey in Advanced Selling Podcast, Mailbag, Prospecting, Success | Comments Off on Episode #294: Sales Knowledge

advancedsellinpodcastgraphicbootHow do you effectively manage your sales knowledge? It may seem unimportant compared to other aspects of your process. Have you ever been in a sales meeting where someone hammers you with features and benefits? How about the person who gives you a complete oral history of their company? Veteran Sales trainers Bill Caskey and Bryan Neale share their philosophies to manage what you know, so you can be effective with your prospects. You’ll learn how to deliver your message, demonstrate the right type of knowledge and create space to allow productive sales conversations to happen. In this episode of the Advanced Selling Podcast, Bill and Bryan will help you understand why knowing less, not more can be an extremely powerful tool.

Episode #292: Sales Detachment

Posted on by Bill Caskey in Advanced Selling Podcast, Mailbag, Prospecting | Comments Off on Episode #292: Sales Detachment

advancedsellinpodcastgraphicbootOver the years, we’ve shared a lot about the idea of detachment. We’re also frequently asked about the difference between detachment and disengagement. Veteran Sales trainers Bill Caskey and Bryan Neale will share the importance of this distinction. If you practice a healthy sense of detachment, you and your prospects will both feel the difference in your interactions. In this episode of the Advanced Selling Podcast, Bill and Bryan will highlight the differences between the two, provide insights into how to shift your thinking and separate internal feelings from external approaches.

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