On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address a listener question from the mailbag from someone who wanted to know whether they should outsource their lead generation.
The guys talk about the three different types of lead generation, sales person directed, internally focused, or outside agency directed.
They also give some insight on how to look at these three areas of focus, depending upon where you are in your business.
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Also mentioned in this podcast:
- Download your free eBook, “Elements of a winning sales proposal: Create stunning proposals that close deals” by our friends at PandaDoc. Go to https://www.pandadoc.com/asp to get it now!
- Also, be sure to get a free copy of Outreach’s book on Sales Engagement. Just go to https://www.outreach.io/asp and it’s all yours!
If you’re interested in bringing one or both of the guys in for a sales retreat or sales meeting, send us an email at [email protected], and if you’re a new listener, we’d love to hear about you. Send us an email telling us how you found the podcast and what you’d like to hear as you go down the journey with us to sales excellence!