Episode #424: Owning Your Content Platform

Posted on by Bill Caskey in Advanced Selling Podcast, Sales Process, Social Media, Success | Comments Off on Episode #424: Owning Your Content Platform

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Have you thought about what’s possible when you own your own platform?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale focus on helping you own the platform from which you tell your story.

Are you producing your own content?

Or are you holding yourself back from putting something out in a blog or on LinkedIn because you’re afraid of failure or looking stupid?

In this episode of The Advanced Selling Podcast, Bill and Bryan help you understand what you can do to own the platform you’re using and how to make it worth your efforts. If you’ve ever wanted to be in a position where people call you instead of you calling them, you won’t want to miss this episode.

Also mentioned in this podcast:

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Episode #418: SEO for Salespeople – John Jantsch

Posted on by Bill Caskey in Advanced Selling Podcast, Expert Interview, Personal Leadership, Success | Comments Off on Episode #418: SEO for Salespeople – John Jantsch
John Jantsch

 
Are you intimidated by the idea of Search Engine Optimization (SEO)?

Are you looking for ways to make SEO more of a key part of your sales process?

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale talk with a longtime friend of the show, John Jantsch. John’s new book, SEO for Growth, is already helping make the principles of SEO accessible for everyone, not just the experts.  A

re you struggling with lead generation?

Do you wish your marketing team was sending you higher quality leads?

In this episode of The Advanced Selling Podcast, John shares tips you can use to become your own content marketer and gives you his hit list of where to begin when you think about writing your own content. You may find a few things about SEO that surprise you in today’s show too. It’s not as scary as you may think.

Also mentioned in this podcast:

Podcast: Subscribe in iTunes | Play in new window | Download

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