Episode #317: Essential Skills for Salespeople – Greg McKeown

Posted on by Bill Caskey in Advanced Selling Podcast, Prospecting, Sales Process, Success | Comments Off on Episode #317: Essential Skills for Salespeople – Greg McKeown
Greg McKeown

 
You’ve seen it— successful companies and successful people who can’t seem to breakthrough to the next level, even when they’re working really hard.  Why does that happen?  Veteran sales trainers Bill Caskey and Bryan Neale dig into the answer with Greg McKeown, author of Essentialism: The Disciplined Pursuit of Less.  They discuss Greg’s concept — the pursuit of only those things that are essential— and how it applies to successful salespeople.  Are you prepared for the challenge to shift your brain from “doing lots” to “doing little”?  In this episode of The Advanced Selling Podcast, Bill and Bryan share their suggestions about how to get your mindset ready for the shift, and Greg gives you his recommendation for the first step of how to begin focusing on only those things that are essential to your success.

Episode #308: Landing New Accounts

Posted on by Bill Caskey in Advanced Selling Podcast, Mindset, Prospecting, Sales Process, Success | Comments Off on Episode #308: Landing New Accounts

advancedsellinpodcastgraphicbootDo you have a step-by-step process when you pursue new accounts? Or are you just winging it? In this episode of The Advanced Selling Podcast, Bill and Bryan give you ideas on how to successfully pursue new accounts. You’ll need to make it your own, but the principles are universal. Veteran sales trainers Bill Caskey and Bryan Neale will walk you through the typical customer journey. You’ll understand how your actions must align with your customers on progress. Most importantly, you’ll hear the five key elements required for all successful new account prospecting.

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