• WELCOME TO THE ADVANCED SELLING PODCAST!

    The longest running sales podcast in podcast history. Hosted by Bill Caskey and Bryan Neale.

    WANT TO BECOME AN ASP INSIDER?
  • WELCOME TO THE ADVANCED SELLING PODCAST!

    The longest running sales podcast in podcast history. Hosted by Bill Caskey and Bryan Neale.

    WANT TO BECOME AN ASP INSIDER?

PRODUCTS

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VIRTUAL TRAINING

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PAST EPISODES

We have over 700 episodes. We’re sure there’s something you’ll find interesting.

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Mindset

“The way you think determines the way you act.”

ABOUT BILL AND BRYAN

Bill Caskey

Professional speaker, Trainer, Coach and Author, Bill has been working with B2B sales groups and executives since 1990. Bill is passionate about sharing his ideas about selling, business, life, money and meaning.
Learn More about Bill >

Bryan Neale

NFL referee, trainer, coach and deal-work junkie. Bryan has been consulting with B2B sales teams for over 20 years. He loves training teams about the similarities between sales and football.
Learn more about Bryan >

10 Million

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Episodes Available

11,000+

LinkedIn Group Members

14 Years

Running Strong

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Latest Episodes

Episode #656: The Coming Job Shift Tsunami

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In this episode Bill and Bryan share a conversation they had prior to recording where they realized this massive job shift chaos is occurring in businesses around the world. The guys give some ways to handle the tsunami from both the VP of…

Episode #655: How Do I Effectively Communicate My Value Proposition?

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This question comes from our ASP LinkedIn group. Liz asks, "what is the best way to communicate her value to prospects when they may not want to hear it straight on?" Her messaging is about a product that is a little sensitive to people and…

Episode #654: When a Key Person Leaves the Buying Process

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On this episode, the guys take questions from the LinkedIn group, one of which is "how do you handle it when a key influencer leaves the buying team?" The second question is "how do you navigate through 'off-the-shelf' solutions when you are…

Episode #653: How Automated Should Your Sales Process Be?

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On this weeks episode Bill Caskey and Bryan Neale address a question that came in from a listener, "how much automation should I design into the sales process?" The guys each give some examples of good automation and bad automation so that…

Episode #652: Savvy Lead Generation

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Being savvy with lead generation does not mean throwing up tons of content on tons of platforms. It means being much more mindful and intentional about how to craft your message so that you catch people where they are in the consideration process. Very…

Episode #651: The Art of Practice

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Bill Caskey and Bryan Neale take a look at the role practice plays in your sales results. They break down how both the sales leader and the sales professional several can execute practice sessions so that when you are about to walk on…

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