We get the following questions all the time: “How do  I generate more leads?” “How do I close more sales?” “How do I position my product so my customer sees my value?” So many of those questions…that we decided to answer them once and for all by telling you how we would operate your business if we were in your shoes.

Today, Bill and Bryan discuss an email that came in about a listener’s sales manager who is rooted in the ‘old way of selling’ and he wonders how he can use the ‘podcast content’ in a way his sales manager accepts. The hosts also address the new rules of selling–and how every sales person can begin to adopt new ways to solve old sales problems.