Episode #745: Finding Your Ideal Client

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In this episode of the Advanced Selling Podcast, Bill and Bryan discuss practical frameworks and tactics you can use to find your ideal client and the importance of scoring clients based on their fit with the ideal client framework and offer a simple scoring system.

The guys emphasize the importance of rethinking what your ideal client looks like in the current market and give you a framework to figure out what yours might look like.

Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!

 

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Episode #744: Shifting Your Ideal Client

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In this episode of the Advanced Selling Podcast, Bill and Bryan discuss the trend of sales resistance in certain markets and the need to retool the ideal client. 

The guys address the fear of change that often comes with deciding to pivot even slightly and offer strategies to overcome it. They also talk about the importance of getting back to the problem and solution alignment, exploring new departments or markets, and facilitating the retooling process with the sales team, marketing, and product.

Tune in to learn how to shift your ideal client and overcome sales resistance to drive sales success.

Do you want to get our “Insider Secrets?” Go to http://advancedsellingpodcast.com/insidersecrets to get them right now!

 

Also mentioned in this podcast: