We ask the question because it’s one of many we’re getting more often from sales managers/VPs. What should my sales team be good at? What should their behavior be? What is a good ‘sales personality’?
In this podcast, Bill answers some of those questions by referring to the Hogan Assessment, a personality inventory tool we use in our work with high performing sales teams. Bill reviews 5 behavioral tendencies and 2 motives that are essential for sellers today.