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You’ve seen it— successful companies and successful people who can’t seem to breakthrough to the next level, even when they’re working really hard. Why does that happen? Veteran sales trainers Bill Caskey and Bryan Neale dig into the answer with Greg McKeown, author of Essentialism: The Disciplined Pursuit of Less. They discuss Greg’s concept — the pursuit of only those things that are essential— and how it applies to successful salespeople. Are you prepared for the challenge to shift your brain from “doing lots” to “doing little”? In this episode of The Advanced Selling Podcast, Bill and Bryan share their suggestions about how to get your mindset ready for the shift, and Greg gives you his recommendation for the first step of how to begin focusing on only those things that are essential to your success.
Also mentioned in this podcast:
- Learn more about Greg McKeown and his book, Essentialism
- ALL IN: A Comprehensive Training Solution For Elite Salespeople
- Join the Advanced Selling Podcast LinkedIn Group.
- Download the Advanced Selling Podcast App.
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You’ve heard it a million times— the small things make the biggest difference. Cliché? Maybe. And very true. Veteran sales trainers Bill Caskey and Bryan Neale share their list of the “little things” that they believe have the greatest impact. They share their best practices, and even include a few things they don’t do and know they should. In this episode of The Advanced Selling Podcast, Bill and Bryan will help you differentiate yourself as a salesperson based on the experience your customer has with you. From sending an agenda to sending flowers or a thank you note, they will give you ideas that are relevant, authentic and immediately actionable.