Tag Archive for: social media

Episode #663: Should You Be “Everywhere” in Your Personal Brand?

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In this episode, Bill and Bryan answer a question from Karen B. about the “Omnichannel approach” to personal marketing and brand building.

The guys dish out a couple of suggestions for you on ways to build your brand using a multi-channel approach without driving yourself nuts.

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Episode #652: Savvy Lead Generation

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Being savvy with lead generation does not mean throwing up tons of content on tons of platforms. It means being much more mindful and intentional about how to craft your message so that you catch people where they are in the consideration process.

Very important for sales people to understand that today. You have to be part seller, part marketer.

 

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