[frame align=”middle”]Greg McKeown[/frame]
 
You’ve seen it— successful companies and successful people who can’t seem to breakthrough to the next level, even when they’re working really hard.  Why does that happen?  Veteran sales trainers Bill Caskey and Bryan Neale dig into the answer with Greg McKeown, author of Essentialism: The Disciplined Pursuit of Less.  They discuss Greg’s concept — the pursuit of only those things that are essential— and how it applies to successful salespeople.  Are you prepared for the challenge to shift your brain from “doing lots” to “doing little”?  In this episode of The Advanced Selling Podcast, Bill and Bryan share their suggestions about how to get your mindset ready for the shift, and Greg gives you his recommendation for the first step of how to begin focusing on only those things that are essential to your success.

advancedsellinpodcastgraphicbootCan you hire a sales culture or does it come from the sales leader?  Veteran sales trainers Bill Caskey and Bryan Neale share their observations from working with different sales teams and cultures around the country.  They discuss the signals they see that tell them a company’s sales culture is sound or challenged, and what indicators are present in most good sales environments.  In this episode of The Advanced Selling Podcast, Bill and Bryan share their definitions of strong sales cultures and give you tactical exercises to implement with your team right away.