Episode #439: The Price Is Right

, , ,

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale talk about one of the most common questions they get from their travels and training, how do you handle customers when they only buy on price?

Do you feel like your customers only buy from you if you’re the lowest priced?

Do you often discount to make the deal?

On this Advanced Selling Podcast, Bill and Bryan give you some ideas on how to rethink that conclusion and how to ensure that you are empowering yourself to fix it.

Also mentioned in this podcast:

 

Podcast: Subscribe in iTunes | Play in new window | Download

Episode #438: Developing a Value Story

, , ,

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale take a call from Davis who is a digital media representative in North Carolina.

She finds herself uncertain about how to deliver a value proposition to multiple constituent levels within a company and also across market segments. Not to worry Davis!

On this episode of The Advanced Selling Podcast, Bill and Bryan share some advice that can be used across virtually any business when you are in pursuit of new customers.

Also mentioned in this podcast:

Podcast: Subscribe in iTunes | Play in new window | Download