Episode #558: Myth Number 27: More Data is Better

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On this episode, Bill Caskey and Bryan Neale address an issue that they’ve seen and witnessed inside their client companies. The issue is that these companies are providing the sales team with more and more data to use in their sales process and presentation, which can actually be a bad thing.

The guys caution you that while data is good and can be effective, don’t forget about the emotional buying needs of your customers since the fact is that a big part of their decision process will be emotional and not intellectual.

If you want to have one of the guys at your next sales retreat or kickoff meeting, send them a not to [email protected] with the subject line “Come see us” to get the conversation started!

 

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Episode #557: The #1 Skill of the Future: Your Ability to Transition

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On this week’s episode of The Advanced Selling Podcast, Bill and Bryan go out on the edge a little with a talk about one of the most critical skills that sales professionals and leaders need to master, the skill of transitioning your approach and reinventing yourself.

This idea came from a podcast Bill listened to recently called “The Capability Amplifier with Dan Sullivan and Mike Koenigs.” https://capabilityamplifier.com

The guys believe that If we’re to survive in the chaotic wild world of business today, we need to understand the skill of transitioning from one way of doing things to another. It will serve us well.

Want to have Bill or Bryan at your sales meeting? Send us an email at [email protected] with the subject line “Come see us” to get the conversation started!

 

Podcast: Subscribe in iTunes | Play in new window | Download

Also mentioned in this podcast: