In this episode, Bryan makes a huge announcement regarding his side-gig referring in the NFL.

Also, during this Super Bowl celebration week, the guys discuss how everyone has a “Super Bowl” in their goals and how we can work to achieve it.

 

Also mentioned in this podcast:

In the ASP Insider program and in some of our episodes we have devoted time to the importance of clarifying your message.

But, in this episode, Bill and Bryan get deeper into how you are unique in the market — both as a company or as an individual performer.

We all have our uniquenesses but do we communicate them effectively? The guys give you an exercise on how to determine what makes you unique and special.

 

Also mentioned in this podcast: