Episode #834: Thriving When Others Panic: Skills for an Uncertain Market

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In this special live episode, Bill and Bryan discuss essential skills for sales professionals facing economic uncertainty. Rather than focusing on what you can’t control, the guys break down practical strategies for maintaining your edge when markets get volatile.

Learn why identifying what’s in your control, maintaining pricing discipline, and understanding the true abundance of opportunities in your market are critical during challenging times.

Bill and Bryan also explore how to adjust your messaging for anxious clients and why understanding AI’s impact on your industry is no longer optional.

Is it time to make a BOLD move in your business? If so, download our brand new book, “12 Bold Moves – Insider Secrets to Reinventing Yourself and Your Business.” http://12boldmoves.com

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Episode #833: Reframing How Salespeople Talk About Money

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In this episode, Bill and Bryan dive into the often-overlooked world of financial conversations in sales. Moving beyond simple ROI calculators, they explore how to effectively discuss investment value with prospects through compelling storytelling rather than dry spreadsheets.

The guys challenge salespeople to think beyond “break-even” mentality, understand the lifetime value of clients, and recognize the importance of time horizons in financial discussions. Bill and Bryan also share insights on why not every deal is economically beneficial for customers and how to maintain objectivity when discussing financial implications.

Whether you’re comfortable with numbers or not, this episode provides practical guidance on having meaningful economic conversations that drive decisions.

Is it time to make a BOLD move in your business? If so, download our brand new book, “12 Bold Moves – Insider Secrets to Reinventing Yourself and Your Business.” http://12boldmoves.com

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