What is an Optimum Sales Process?

A podcast listener asked us to take her through the best sales process–the one we suggest you use. There are tons of sales processes and methods in the world but, we like to keep things simple so we give you what we recommend to our clients.

Much of what you hear here can be found in Same Game New Rules (www.samegamenewrules.com). Yes, we know that the very word “process” can be tedious, it’s still important to have one. Because we all know what happens when you don’t have a good process. You default to the prospect’s process.

Also mentioned in this podcast:

  • Join our Linkedin group for daily discussions and networking
  • Visit SameGameNewRules.com to learn more about the eBook and watch the video “Do You Make These 5 Mistakes?”

How To Expand Your Value

Often, we get so myopic in our view of our customer relationships, we totally miss added value we can bring to that relationship.

Bryan talks about a sales deal where his client took a different approach–and created a long term partner. PLUS, that client avoided the ‘commodity element’ of most traditional customers where they put pressure on you for reduced price.

**If you’re a sales manager, this is a great topic for your next sales meeting.

Also mentioned in this podcast:

  • Join the discussion about this podcast on Linkedin
  • 20 Rules For Modern Selling eBook (download here)
  • The Painful Truth About Uninspiring Leaders-How Leadership Deficits Lead to Employee Disengagement eBook (download here)
  • Sign up for the CaskeyONE newsletter and receive the bonus video “How To Create Prospect Urgency“