Trust, Credibility and CRM with Matt Wittlief

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In this solo episode, Bryan is joined by Zinc Partners’ Matt Wittlief to dive deep into the world of Customer Relationship Management systems, focusing on how salespeople and sales leaders can leverage CRM to drive better results.

For many sales professionals, platforms like Salesforce are seen as glorified rolodexes and just another task on their to-do list. But Matt and Bryan challenge that notion and encourage a different perspective. They discuss how to make your CRM work for you by understanding the essential information that can enhance your daily workflow, prioritize your tasks, and guide your decision-making.

The guys also explore the art and science of forecasting, from analyzing opportunities and deal stages to evaluating historical trends. They share practical strategies for creating reliable forecasts that empower your team and influence organizational decisions.

Curious what the Blind Zebra Sales Operating System is all about? You can learn more here.

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Authenticity Matters with Andy Mork

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In this solo episode, Bryan is joined by Andy Mork, owner of Mork Productions and BrandSlap.

Bryan and Andy talk about the ongoing struggle salespeople face to capture buyers’ attention and stay relevant. And while they agree that short form video is one of the best ways to do that, they also remind us that the key to creating good content is authenticity.

Bryan and Andy offer some great advice for getting started with video, embracing your own imperfection and what to do if you simply don’t know what to say.

Curious what the Blind Zebra Sales Operating System is all about? You can learn more here.

Also mentioned in this podcast: