Tag Archive for: expert positioning

700 Buyers Tell You How To Sell – Guest Interview with John Doerr

John Doerr - On the Advanced Selling Podcast - Sales PodcastIn this podcast, Bill and Bryan interview John Doerr who just completed interviewing 700 buyers to find out what, exactly, they want in a vendor.

There are two things you will learn from this podcast – that will change how you think about selling. (HINT: We’ve been talking about this for over a year). Go to our Linkedin group if you have thoughts.

Also mentioned in this podcast:

How To Become An Expert in Your Space – Guest Interview with Mike Koenigs

Why not GO to an “expert” when we want to know how to BE an “expert?” Well, we’ve done just that this week when we interview Mike Koenigs. He is the founder of Traffic Geyser, the first internet video system to generate web traffic, and he’s also the author of several books on positioning and video marketing. All of his work can be found at http://mikekoenigs.com/.

In this episode, Mike addresses many of the roadblocks that hold us back from higher performance, one of which is ‘nervousness.’ He has a unique way he characterizes nervousness and teaches us how to solve that problem.

He also invites listeners to go to Authors Expert Marketing Machines to grab your free ebook he just published on expert positioning.