Tag Archive for: friction

In this episode, Bill and Bryan discuss the idea of removing friction in the sales process.

Drawing inspiration from a conversation with movement specialist Dr. Kelly Sterrett, they explore the importance of setting up processes that are easy to adhere to. While discussing the parallels between fitness and sales, they highlight the challenges faced in executing the sales process and provide insights on how to overcome them.

They examine various barriers that hinder the smooth execution of the sales process, such as discomfort, fear, attachment to outcomes, and lack of clarity regarding the problems they solve for clients.

Additionally, they address the resistance to ending a sales process that has lingered without progress. Tune in to this episode for an engaging discussion on identifying and eliminating friction points in the sales process, ultimately paving the way for more effective and successful selling.

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In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale on on the second August Branding Makeover episodes. By the way, if you don’t have the Personal Brand Makeover Checklist yet, go to advancedsellingpodcast.com/makeover to download it.

Michael is an upcoming college graduate who has ambitions of being a business owner. The challenge for him is that there isn’t a clear path for him to entrepreneurship. Bill and Bryan give him some tips on how he can improve his digital presence and some advice on how to get started on creating his own path.

Have a question? Send it to us at [email protected]. Want to jump to the front of the line? Do it in a voice memo and send it on.

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