Tag Archive for: selling

Episode #372: Pain Selling… Still the Best Approach?

, ,

advancedsellinpodcastgraphicbootPain-finding is one of the oldest sales techniques in the book. Are you still selling that way?

In today’s Mailbag Monday episode, veteran sales trainers Bill Caskey and Bryan Neale respond to a question from a listener about selling opportunity vs. selling pain.

Do you quiz your prospects with questions to identify where they’re struggling the most?

Are you looking for things in their answers that will lead you to a deal?

In this episode of The Advanced Selling Podcast, Bill and Bryan focus on the new school way of selling— asking questions to determine if you and your prospect should work together. A whole new approach to a very old tactic can help you focus on what your prospect is moving toward, instead of what they’re running from. Do you think pain-finding is on the outs? We’d love to hear what you think too.

Also mentioned in this podcast:

Podcast: Subscribe in iTunes | Play in new window | Download

Episode #358: Don’t be a Sales Know-It-All

,

advancedsellinpodcastgraphicbootAre you a Learner or a Knower? In today’s Mailbag Monday episode, veteran sales trainers Bill Caskey and Bryan Neale field a question from Jordan in Alabama. With all the talk about being an “Expert” on our show, Jordan wants to know how to demonstrate your expertise without sounding like a know-it-all.

Do you know how to communicate what you know without sounding like you’re running through your resume?

Do you want to know how to ask questions AND be an expert at the same time?

In this episode of The Advanced Selling Podcast, Bill and Bryan give you tactical strategies to up your Expert game and communicate your knowledge to your clients and prospects more effectively.

Also mentioned in this podcast:

Podcast: Subscribe in iTunes | Play in new window | Download