Today’s episode is about the issue of building relationships and some of the fallacies that we buy into when we’re in the market looking to grow our business.

Bill takes a 10-point-checklist look at the things you can be doing right now to build REAL relationships—not fake ones.

Grayson_Noah-SMWe get access to a high level researcher this week that will shed light on how your customer perceives your value.

Noah Grayson, Walker Information, sat down with Bill and relayed stories of what some of the largest companies in the US are learning about customer value and how to deliver it.

e-mail Noah at [email protected]