In this episode of the Advanced Selling Podcast: 2 Minute Drill, Bryan shares a practical framework for maximizing your ROI at trade shows. Too often, salespeople approach these high-cost opportunities without a clear plan. Bryan breaks down his proven framework into three key phases: pre-show, at-show, and post-show.

Discover how to:
✅ Set measurable goals and engage on social media before the event.
✅ Build meaningful connections by interacting with speakers and influencers during the show.
✅ Finish all follow-up tasks before your “wheels down” moment at home to outpace the competition.

Curious about certification in the Blind Zebra Sales Operating System? Learn more here.

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In their first episode of 2025, Bill and Bryan discuss strategies for sales professionals returning to work after the holiday break.

The guys share four powerful techniques to jumpstart the new year: reconnecting with your fundamental purpose, actively engaging with your market through in-person meetings, developing a compelling personal brand in the digital space, and strengthening your network through strategic introductions.

They also emphasize the importance of getting physically out of the office and scheduling face-to-face meetings in January to counter post-holiday inertia.

Be sure to join our upcoming Insider Coaching on Customer Transformation on January 10th! Go to http://advancedsellingpodcast.com/insider to save your spot now.

Is it time to make a BOLD move in your business? If so, download our brand new book, “12 Bold Moves – Insider Secrets to Reinventing Yourself and Your Business.” http://12boldmoves.com

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