Episode #295: Introducing New Products

Posted on by Bill Caskey in Advanced Selling Podcast, Mailbag, Presentation Skills, Prospecting, Success | Comments Off on Episode #295: Introducing New Products

advancedsellinpodcastgraphicbootYour company has a brand new product or service. You’re really excited to share it with clients. How do you avoid the hard pitch and effectively introduce it? In this episode of the Advanced Selling Podcast, Bill and Bryan will share a few ideas to help jumpstart the conversation. Your approach can be as simple as having the right intent and sharing your thinking with your prospect. Veteran Sales trainers Bill Caskey and Bryan Neale identify unconventional ways to engage at the right level and embrace the reality that not everyone is going to buy.

Episode #294: Sales Knowledge

Posted on by Bill Caskey in Advanced Selling Podcast, Mailbag, Prospecting, Success | Comments Off on Episode #294: Sales Knowledge

advancedsellinpodcastgraphicbootHow do you effectively manage your sales knowledge? It may seem unimportant compared to other aspects of your process. Have you ever been in a sales meeting where someone hammers you with features and benefits? How about the person who gives you a complete oral history of their company? Veteran Sales trainers Bill Caskey and Bryan Neale share their philosophies to manage what you know, so you can be effective with your prospects. You’ll learn how to deliver your message, demonstrate the right type of knowledge and create space to allow productive sales conversations to happen. In this episode of the Advanced Selling Podcast, Bill and Bryan will help you understand why knowing less, not more can be an extremely powerful tool.

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