On the podcast this week, Bill and Bryan address a call-in that they recieved regarding control. Everyone who has every sold anything in any industry has felt at one point or another that they are not in control. What have you done in that situation, what steps did you take to try and regain some ground? The truth is we are never in control, but what we do have control over is INFLUENCE.
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On this week’s episode of the Advanced Selling Podcast, Bill and Bryan discuss the concept of “Plotting Your Product.” Every product has a place on scale from Life and Death to Luxury. Where does your product lie? It is important to position your product but you also need to learn to change your positioning.