Episode Archive

Over 700 episodes designed to help you succeed

Episode #441: Trash Talking Your Competitor

You don’t really think we are going to teach you new words for trash talking, do you? Of course not. On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale discuss how to compete. They give you their thoughts on ways you can ratchet up your competitive skills so […]

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Episode #440: Getting Somebody To Do Something They Don’t Want To Do

The sales world is full of convincers and persuaders, but what happens when you run up against someone who just absolutely will not move? In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale deal with two situations where this is the case. The first is someone in procurement who doesn’t want to take […]

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Episode #439: The Price Is Right

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale talk about one of the most common questions they get from their travels and training, how do you handle customers when they only buy on price? Do you feel like your customers only buy from you if you’re the lowest priced? Do you often […]

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Episode #438: Developing a Value Story

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale take a call from Davis who is a digital media representative in North Carolina. She finds herself uncertain about how to deliver a value proposition to multiple constituent levels within a company and also across market segments. Not to worry Davis! On this episode […]

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Episode #437: Don’t Care About My Bad Reputation

In today’s episode, veteran sales trainers Bill Caskey and Bryan Neale take a call from AJ in Oklahoma who is fretting about her company’s bad reputation in the market. She now is the one, as the new salesperson, who has to go in and repair it. The question is how does she do so? On […]

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