Episode Archive

Over 700 episodes designed to help you succeed

Episode #815: Goal Setting Mastery (Part 3 – Building “The How” Bridge)

Bill and Bryan conclude their powerful three-part series by focusing on execution and implementation. After examining current reality and creating vivid future goals in the previous episodes, they dive into practical strategies for bridging the gap between where you are and where you want to be. Learn valuable frameworks, including the Start-Stop-Continue analysis, how to […]

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Episode #814: Goal Setting Mastery (Part 2 – Envisioning Your Destination)

In part two of their three-part series on goal setting mastery, Bill and Bryan dive into the importance of creating a clear and vivid vision for your sales future. The guys discuss why many salespeople struggle with setting specific goals and share practical approaches to overcoming the fear of commitment in goal-setting. They emphasize the […]

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Episode #813: Goal Setting Mastery (Part 1 – Taking Stock)

In this episode, Bryan and Bill continue their conversation about the concept of authenticity in sales and the critical importance of “backstage” work.

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Stop the Jargon: A Conversation with Content Expert Erik Deckers

In this episode, Bryan and Bill continue their conversation about the concept of authenticity in sales and the critical importance of “backstage” work.

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The Empathy Edge in Sales with Liesel Mertes

In this solo episode, Bryan talks with empathy consultant Liesel Mertes about the transformative power of empathy in sales. Liesel shares how the loss of her daughter Mercy led her to help companies build empathetic cultures. They explore how empathy helps salespeople understand their customers beyond the immediate problem, creating deeper, more meaningful connections. For […]

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Sales Success Simplified With Will Barron

In this solo episode, Bryan is joined by special guest Will Barron to discuss the critical role of a well-defined, systematic sales process. They stress that true sales success comes from mastering fundamentals like booking meetings and communicating value, rather than relying on quick-fix tactics or gimmicks. Will highlights the importance of a repeatable, reliable […]

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